Would you rather earn $50,000 a year while other people make $25,000, or would you rather earn $100,000 a year while other people get $250,000? Assume for the moment that prices of goods and services will stay the same.
Surprisingly — stunningly, in fact — research shows that the majority of people select the first option; they would rather make twice as much as others even if that meant earning half as much as they could otherwise have. How irrational is that?
Surprising, and not. But are people really that status-conscious? I mean, I know they are. But, really?
(LA Times: “Why people believe weird things about money,” by Michael Shermer [13 Jan 2008]; via Lifehacker)